Social Media Monitoring Tools

It's all very well to send tweets or update your Facebook wall and to read what other people are saying, but if you are in business and using social media you need to be a bit more organised so that you can measure and monitor what is being said about your business or brand.

There is an increasing number of tools available to help businesses keep track of the effectiveness of their social media marketing. Mashable has a good article explaining some of the tools on the market.

Mashable - The Social Media Guide