The Web is massive.
There are nearly 1.8 billion websites (and growing). We create quintillions of bytes of data every day. In all that are countless competitors popping up and fizzling out before most notice.
Getting your webpages found amongst all this data is a challenge.
On page SEO is one of several strategies webmasters use to get their pages (and site) found in search. If you can learn the basics, and apply it, then your site has a strong chance of thriving online.
Here's how to make it happen.
It's no secret that having a strong online presence is one of the best ways to increase your company's revenue.
But, a large part of this process is ensuring that your audience is able to find your business on their own. By using search engine optimisation (SEO), it's possible to lay the foundation to drive organic traffic to your company's website.
Not everyone knows how to go about it, though (or why they should even care). Not sure where to start? Don't worry, we’ve got you covered.
Let's take a look at everything you need to know about the importance of website SEO.